Sunshine Reviews

Financial & Operational Performances – Review, Analysis & Follow up for Action:

Daily Revenue Report (Daily)
Daily “Room Revenue Segmentation & Pick Up” Report (Daily)
Benchmark (STR Report) vs. comparable properties on KPI (Weekly & Monthly)
Hotels’ Retail Report (Monthly)
Monthly P&L: actual performance versus budget and prior year (Monthly, Periodically and Annually)
Effectiveness of revenue capture, cost control and flow thru (Monthly)
Monitor all charges from the management company (Monthly/ Periodically)
Monitor marketing sales performance & promotional activities (Monthly)
Monitor guest and staff satisfaction surveys (Monthly)
Monitor channel delivery (Monthly)
Review Business Interruption sum insured for its adequacy (Annually)
Review and recommendation on legal cases and labour union matters (ad-hoc)
Incentive Bonus & Merit Increases – review and recommendations – (Annually)
Risk Assessment and Mitigation proposals (Semi-annually)

Mystery Shopping (ad-hoc) and Guest Satisfaction Score (Monthly)
Monitor physical condition and anticipated capital expenditure requirements by field visits and operator’s reports (Periodically)
Monitor regular preventive & corrective maintenance (adhoc)
Review and advise upon all lease, licenses and concessionaire agreements as per HMA
Follow up with Owning Company and Operator on refurbishment and expansion activities carried out from owner’s funding (When required)

Interview of GM and Key Executive Candidates for further approvals
Propose compensation package to Owning Company considering operator’s policy
Guiding GM and Key Executives on Owning Company’s expectations and objectives
Regularly monitoring the performances of GM and Key Executives on targets
Budget Guidelines: Providing guidelines, templates, and instructions to the operator for preparing the annual operating & capex budgets

Strategic: Collaboration with operator to establish strategic goals and financial objectives considering market conditions & growth opportunities
Review of Revenue: Historical performance data, market trends, demand forecasts, and competitive analysis to develop realistic revenue projections
Expense Budgeting: Review with operator on historical expense data, industry benchmarks where applicable and resource optimization as needed, inflation rates in order to establish optimal headcount, labour costs, and operating expenses
Capital Expenditure Planning: Assessing the need for annual FF&E and Owner directly funded projects based on operational needs
Major Capital Investments - Renovations, Upgrades & Remodelling: Proposals from operator are reviewed based on property condition assessments, brand standards, guest feedback, legal compliance (fire, life safety) and long-term strategic priorities and ROI etc.